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|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 020 | _a0-07-46388-4 | ||
| 100 | _aParameswaran, M.G | ||
| 245 | _aFCB-Ulka brand building advertising : concepts and cases | ||
| 260 |
_c2001 _bTata McGraw Hill _aNew Delhi |
||
| 300 | _ax, 212p.+cdrom | ||
| 366 | _b2001 | ||
| 520 | _acd-rom | ||
| 541 | _g4021 dt 31/10/2001 | ||
| 650 | _aAdvertising | ||
| 942 | _cBK | ||
| 999 |
_c84373 _d84373 |
||