000 00424nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-7619-9646-X
100 _aRamachander, S
245 _aAscending the value spiral: from insight to innovation
260 _c2002
_bResponse Books
_aNew Delhi
300 _a286p.
366 _b2002
650 _aMarketing
942 _cBK
999 _c84813
_d84813