| 000 | 00465nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 020 | _a8186852-81-6 | ||
| 100 | _aTrout, Jack | ||
| 245 | _aBig brands big trouble: lessons learned the hard way | ||
| 260 |
_c0 _bEast West Press _aNew Delhi |
||
| 300 | _ax, 223p. | ||
| 366 | _b0 | ||
| 541 | _g4557 dt 23/09/2002 | ||
| 650 | _aBrand management | ||
| 942 | _cBK | ||
| 999 |
_c84831 _d84831 |
||