000 00439nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-02-900151-X
100 _aAaker, David A
245 _aBuilding strong brands
260 _c1996
_bFree Press
_aNew York
300 _aix, 380p.
366 _b1996
541 _gBill no B2061856 dt 07 /08/2002
650 _aBrand management
942 _cBK
999 _c85262
_d85262