000 00405nam a2200145Ia 4500
008 100324s9999 xx 000 0 und d
100 _aMoorthy, Y L R
245 _aBrand Management: The Indian Context
260 _c1999
_bVikas Publishing House Pvt Ltd
_aNew Delhi
300 _a171p.
366 _b1999
650 _aBrand management
942 _cBK
999 _c85391
_d85391