000 | 00484nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
020 | _a0-7506-1923-6 | ||
100 | _aYeshin, Tony | ||
245 | _aIntegrated marketing communications: the holistic approach | ||
260 |
_c1998 _bButterworth Heinemann _aOxford |
||
300 | _axi, 354p. | ||
366 | _b1998 | ||
541 | _g1006 dt 30/09/2002 | ||
650 | _aMarketing Communications | ||
942 | _cBK | ||
999 |
_c85602 _d85602 |