000 00522nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a81-7808-898-3
100 _aAnderson, James C; Narus, James A
245 _aBusiness market management: understanding, creating, and delivering value
260 _c2003
_bPearson Education Asia Pvt. Ltd
300 _axvii, 430p.
366 _b2003
541 _gANE/CH/02-03/2154 dt 18/02/2003
650 _aCustomer Relations
942 _cBK
999 _c86131
_d86131