000 00508nam a2200169Ia 4500
008 100324s9999 xx 000 0 und d
020 _a81-7881-137-5
100 _aDas, Naveen ed
245 _aNew age branding: concepts and cases
260 _c2002
_bICFAI, Institute
_aHyderabad
300 _aix, 180p.
366 _b2002
520 _a-
541 _gletter dated 11/06/2003
650 _aBrand management
942 _cBK
999 _c86318
_d86318