000 00478nam a2200157Ia 4500
020 _a8129702568
082 _a658.83 MAL
100 _aMalhotra, Naresh K
245 _aMarketing research: an applied orientation
250 _a4
260 _c2004
_bPearson Education Asia Pvt. Ltd
_aDelhi
300 _b28cm ; Pbk
_axxviii, 713 +121p.
500 _aGratis: received from Prof.Chandrasekhar
650 _aMarket Research
_aResearch Design
_aFactor Analysis
_aANONA
942 _cBK
999 _c86601
_d86601