000 00469nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-256-13904-0
100 _aPeter, Paul J; Olson, Jerry C
245 _aConsumer behavior and marketing strategy
260 _c1996
_bIrwin Inc.
_aChicago
300 _b-
_axxvii, 738p.
366 _b1996
541 _g32244 dt 07/09/2003
650 _aConsumer Behaviour
942 _cBK
999 _c86882
_d86882