000 00466nam a2200169Ia 4500
008 100324s9999 xx 000 0 und d
020 _a81-7881-193-6
100 _aChaturvedi, Braj Mohan
245 _abrands and firebrands: insights from experts
260 _c2003
_bICFAI, Institute
_aHyderabad
300 _axiv, 166p.
300 _bdisplay rack
366 _b2003
650 _aBrand management
942 _cBK
999 _c87098
_d87098