000 00497nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a81-7881-071-9
100 _aDas, Naveen ed
245 _aBrand management: perspectives and practices
260 _c2002
_bICFAI, Institute
_aHyderabad
300 _ax, 188p.
366 _b2002
541 _gLetter dated 29/12/2003
650 _aBrand management
942 _cBK
999 _c87235
_d87235