000 00513nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0749442123
100 _aInd, Nicholas ed.
245 _aBeyond branding:how the new values oftransparency and integrity are changing the world of brands
260 _c2003
_bKogan Page India
_aNew Delhi
300 _aXIII+236
366 _b2003
541 _g2110 dt 30/03/2004
650 _aBrand management
942 _cBK
999 _c87682
_d87682