000 00489nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-19-515056-2
100 _aO'Shaughnessy, John ; O;Shaughnessy, Nicholas Jack
245 _aThe marketing power of emotion
260 _c2002
_bOxford University Press
_aOxford
300 _a274
366 _b2002
541 _gTRP/CINV/010250 28/06/2004
650 _aConsumer Behaviour
942 _cBK
999 _c87925
_d87925