| 000 | 00484nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 020 | _a1-86197-574-0 | ||
| 100 | _aMitchell, Alan | ||
| 245 | _aRight side up: building brands in the age of the organized consumer | ||
| 260 |
_c2000 _bRupa & Co., _aNew Delhi |
||
| 300 | _aXI+340 | ||
| 366 | _b2000 | ||
| 541 | _gTRP/INV/011192 dt 24/11/2004 | ||
| 650 | _aBrand management | ||
| 942 | _cBK | ||
| 999 |
_c88294 _d88294 |
||