000 00439nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-8264-5740-1
100 _aCooper, Alan ed.
245 _aHow to plan advertising
260 _c2004
_bThomson Learning
_aLondon
300 _aXVII+199
366 _b2004
541 _gTRP/INV/011691 dt 24/02/2005
650 _aAdvertising
942 _cBK
999 _c88514
_d88514