000 00401nam a2200121Ia 4500
020 _a0-07-059391-4
100 _aCaywood, Clark L. ed
245 _aHandbook of strategic public relations and integrated communications
260 _c2004
_bTata McGraw Hill
_aNew Delhi
300 _aXXVI+574
_b25cm; HB
650 _aCommunication in marketing
_aCommunication in management
_aPublic relations
942 _cBK
999 _c88553
_d88553