000 00488nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-7931-9331-1
100 _aSmith, Steve ; Schultz, Don E
245 _aHow to sell more stuff: promotional marketing that really works
260 _c2005
_bOxford University Press
_aOxford
300 _aXVIII+379
366 _b2005
541 _g531 dt 24/09/2005
650 _aMarketing
942 _cBK
999 _c89288
_d89288