000 00485nam a2200145Ia 4500
008 100324s9999 xx 000 0 und d
100 _aNyapati, Raghav Sanjeev
245 _aTo study the brand image and advertising effectiveness of voltas air conditioner
260 _c2003
_bInstitute for Financial Management and Research
_aChennai
300 _a68
366 _b2003
541 _ggratis
650 _aAdvertising
942 _cBK
999 _c89396
_d89396