000 00492nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-07-060395-2
100 _aLal, Rajiv; Quelch, John A.; Rangan, V. Kasturi
245 _aMarketing management: text and cases
260 _c2005
_bTata McGraw Hill
_aNew Delhi
300 _aXIII+812
366 _b2005
541 _g7370 dt 21/06/2006
650 _aMarketing
942 _cBK
999 _c90281
_d90281