000 00519nam a2200169Ia 4500
008 100324s9999 xx 000 0 und d
020 _a9-812-53182-3
100 _aKumar, V; Aaker, David A; Day, George S
245 _aEssentials of marketing research
250 _a2
260 _c2005
_bJohn Wiley & Sons (Asia) Pte Ltd.,
_aSingapore
300 _aXIX+553
366 _b2005
541 _gANE/CH/06-07/14651 dt 04/07/2006
650 _aMarketing Research
942 _cBK
999 _c90407
_d90407