000 00358nam a2200121Ia 4500
020 _a9812-53-235-8
100 _aMcauley, Andrew
245 _aInternational marketing: consuming globally, thinking locally
260 _c2006
_bJohn Wiley & Sons (Asia) Pte Ltd.,
_aSingapore
300 _ax,337p.
_b23cm; Soft
650 _aInternational Marketing
942 _cBK
999 _c90409
_d90409