000 00589nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
020 _a3-540-66942-6
100 _aHenning-Thuran, Thorsten
245 _aRelationship marketing: gaining competitive advantage through customer retention
_cEdited by Throsten Hennig Thurau
260 _c2000
_bSpringer Verlag
_aBerlin
300 _aXVII, 459p
_c22cm.
365 _bRs:4139 (Euro: 79.95)
366 _b2000
650 _aCustomer Relations
700 _aUrsula Hansen
942 _cBK
_2ddc
999 _c90976
_d90976