000 00494nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a81-203-2973-2
100 _aSharma, Sangeetha; Raghuvir, Singh
245 _aAdvertising: planning and implementation
260 _c2006
_bPrentice Hall of India
_aNew Delhi
300 _aXVIII+478
366 _b2006
541 _g2006/CRB/0000606 DT,12.3.2007
650 _aAdvertising
942 _cBK
999 _c91282
_d91282