000 | 00481nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
020 | _a81-7758-490-1 | ||
100 | _aFarris, Paul W. | ||
245 | _aMarketing metrics: 50+metrics every executive should master | ||
260 |
_c2006 _bWharton School Publishing |
||
300 | _a2006 | ||
366 | _b2006 | ||
541 | _g2006/CRB/0000606/ DT. 12/3/2007 | ||
650 | _aMarketing | ||
942 | _cBK | ||
999 |
_c91330 _d91330 |