000			01489nam a2200169Ia 4500
020			_a9781422101582
082			_a658 ELL
100			_aEllet, William
245			_aCase study handbook: How to read, discuss and write persuasively about cases.
260			_c2007 _bHarvard Business School Press _aBoston, MA
300			_a272p. _b23 cm ;Pbk
500			_aRs.695/-
505			_apt. 1. Analysis. How to analyze a case -- Case analysis demonstration -- Problems -- Decisions -- Evaluations -- pt. 2. Discussion. How to discuss a case -- pt. 3. Writing. How to write a case-based essay -- Problem essays -- Decision essays -- Evaluation essays -- pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged) -- General Electric : Major appliance business group (abridged) -- General Motors : Packard electric division -- Malaysia in the 1990's -- Whistler Corporation.
520			_aCase Study Handbook: How to Read, Discuss, and Write Persuasively About Cases (Paperback) 01 Edition is a comprehensive guide on business cases. The book comprises of chapters on classification of cases according to the analytical task and how to write case-analytical essays. In addition, the book has several sample Harvard Business School cases, and an exclusive chapter on how to talk about cases more effectively. This book is essential for prospective or current management students.
650			_aManagement _aExecutive coaching
942			_cBK
999			_c91874 _d91874