000 00444nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a978-81-312-1101-4
100 _aMcDonald, Malcolm; Wilson, Hugh
245 _aNew marketig:tranforming the corporate future.
260 _c2002
_bButterworth Heinemann
_aOxford
300 _aviii+230
366 _b2002
650 _aMarketing
942 _cBK
999 _c94092
_d94092