000 00500nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a978 0 7494 5376 3
100 _aLincoln, Keith; Thomassen, Lars
245 _aPrivate lable: turning the retail brand threat into your biggest opportunity
260 _c2008
_bKogan Page
_aLondon
300 _axiv, 297 p.
366 _b2008
541 _gNO. 1342 dt. 10/10/2008
650 _aBrand management
942 _cBK
999 _c96118
_d96118