000			00448nam a2200157Ia 4500
008			100324s9999 xx 000 0 und d
020			_a81 314 0696 2
100			_aMaldar, Nusrath Jahan Ed.
245			_aCase studies on brand management: vol. I
260			_c2007 _bIcfai Books
300			_av, 366 p.
366			_b2007
541			_gNo. 181208 dt. 19/12/2008
650			_aBrand management
942			_cBK
999			_c96309 _d96309