000 00819nam a2200145Ia 4500
020 _a978-8125952053
082 _a300.72 CHA
100 _aChawla, Deepak,;Sondhi, Neena
245 _aResearch methodology: concepts and cases
260 _c2011
_bVikas
_aNew Delhi
300 _axxii, 670 p.
_b27 cm ; Pbk
500 _aResearch Methodology Concept And Cases is a comprehensive book which provides a stepwise approach to understanding the research process. The book comprises of chapters on research process, data collection, data analysis and reporting search results. In addition, every chapter has numerous business problems related to domains like marketing, human resource, operations and finance. This book is essential for both students and experienced managers.
650 _aResearch methodology
942 _cBK
999 _c96845
_d96845