000 | 00518nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
020 | _a978-1591396192 | ||
100 | _aKim, W. Chan; Mauborgne, Renee | ||
245 | _aBlue ocean strategy: how to create uncontested market space and make the competition irrelevant | ||
260 |
_c2005 _bHarvard Business School Press _aBoston, MA |
||
300 | _a240 p | ||
366 | _b2005 | ||
650 | _aStrategic Management | ||
942 | _cBK | ||
999 |
_c98345 _d98345 |