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Case studies in marketing : the Indian context /

Srinivasan, R.

Case studies in marketing : the Indian context / R. Srinivasan. - New Delhi : Prentice Hall of India, ©2000. - xiv, 217 pages ; 24 cm.

Rs.150/-

ISBN: 9788120316782 (pbk.)

Dewey Class. No.: 658.8 SRI

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