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Marketing Analytics: For Strategic Decision-Making /

Maity, Moutusy,

Marketing Analytics: For Strategic Decision-Making / Marketing Analytics Moutusy Maity and Pavankumar Gurazada - New Delhi Oxford University Press 2021 - ix, 480 pages ; 24 cm.

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Rs.550/-
MAA4-216646

ISBN: 9780190130862 (pbk.)

Subjects--Topical Terms:
Marketing - Management--Marketing research - Case studies
Database Management
Strategic Decision--Marketing Analytics

Dewey Class. No.: 658.83 MAI

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