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Differentiate or die: survival in our era of killer competition /

Trout, Jack

Differentiate or die: survival in our era of killer competition / Jack Trout, with Steve Rivkin - 2nd ed. - Chennai Westland 2015 - 236 p. 22 cm.

Gratis
Prof. Gayathri Sampath
Rs.395/-

ISBN: 9789385724244 (pbk.)

Subjects--Topical Terms:
Advertising--Brand name products.
Brand name products.
Competition.

Dewey Class. No.: 658.8 TRO

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