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Advanced brand management: building and activating a powerful brand strategy /

Temporal, Paul

Advanced brand management: building and activating a powerful brand strategy / Paul Temporal - 3rd edition. - Great Britain, Harriman House Ltd, 2019 - x, 302 pages : 25 cm.

TB1300/02
£ 35.00

ISBN: 9780857195890 (hbk.)

Subjects--Topical Terms:
Brand name products--Management.

Dewey Class. No.: 658.827 TEM

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