Political marketing and stakeholder engagement
Hughes, Andrew and Dann, Stephen
Political marketing and stakeholder engagement 2009 - 2009 - 243-256 V. 9 Issue. 2
Marketing
Marketing definition;Marketing mix;Political marketing definition;Stakeholders;2007 American marketing association definition;
Political marketing and stakeholder engagement 2009 - 2009 - 243-256 V. 9 Issue. 2
Marketing
Marketing definition;Marketing mix;Political marketing definition;Stakeholders;2007 American marketing association definition;