Promo: a South-Asian perspective /
O'Guinn, Thomas C.
Promo: a South-Asian perspective / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik and Mohua Banerjee - India Cengage 2017 - xvi, 497 p, 29 cm.
9788131528105 (pbk.)
English language--Rhetoric--Marketing--Report writing--Communication in marketing
659.1 OGU
Promo: a South-Asian perspective / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik and Mohua Banerjee - India Cengage 2017 - xvi, 497 p, 29 cm.
9788131528105 (pbk.)
English language--Rhetoric--Marketing--Report writing--Communication in marketing
659.1 OGU