Financial services marketing : an international guide to principles and practice (Record no. 102066)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00499nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-9380501345 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 332.10688 ENN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ennew, Christine T & Waite, Nigel |
| 245 ## - TITLE STATEMENT | |
| Title | Financial services marketing : an international guide to principles and practice |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Butterworth- Heinemann |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi,400p |
| Other physical details | 24 cm ; Pbk |
| 500 ## - GENERAL NOTE | |
| General note | Rs.450/- |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Financial services industry - Marketing |
| -- | Bank marketing |
| -- | Information technology |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| GSB Collection | 04/04/2014 | - | 450.00 | 332.10688 ENN | B1613 | 04/04/2014 | 04/04/2014 | Books |