Business communication : developing for a networked World (Record no. 103228)
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000 -LEADER | |
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fixed length control field | 02212nam a2200181 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-9339221607 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.45 CAR |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Cardon, Peter W. |
245 ## - TITLE STATEMENT | |
Title | Business communication : developing for a networked World |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Mc Graw Hill |
Date of publication, distribution, etc. | 2015 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxv,556 p. |
Other physical details | Pbk. |
500 ## - GENERAL NOTE | |
General note | Gratis Rs.825/- |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Part One: Introduction to Business Communication <br/>Chapter 1: Establishing Credibility <br/>Part Two: Principles of Interpersonal Communication <br/>Chapter 2: Introduction to Interpersonal Communication<br/> Chapter 3: Listening, Team Communication, and Difficult Conversations <br/>Chapter 4: Communicating Across Cultures Part Three: Principles for Business Messages <br/>Chapter 5: Creating Effective Business Messages<br/> Chapter 6: Improving Readability with Style and Design <br/>Chapter 7: E-mail and Social Media for Business Communication Part Four: Types of Business Messages<br/>Chapter 8: Routine Business Messages <br/>Chapter 9: Persuasive Messages <br/>Chapter 10: Bad-News Messages <br/>Chapter 11: Crisis Communications and Public Relations Messages Part Five: Reports and Presentations <br/>Chapter 12: Research and Planning for Business Reports <br/>Chapter 13: Completing Business Reports <br/>Chapter 14: Planning Presentations <br/>Chapter 15: Delivering Presentations <br/>Chapter 16: Employment Communication <br/>Appendixes: |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Communiction |
856 ## - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="http://www.mheducation.co.in/9789339221607-india-business-communication-developing-leaders-for-a-networked-world">http://www.mheducation.co.in/9789339221607-india-business-communication-developing-leaders-for-a-networked-world</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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GSB Collection | 06/07/2017 | Gratis | 658.45 CAR | B2416 | 06/07/2017 | 06/07/2017 | Books | |||||||
GSB Collection | 06/07/2017 | Gratis | 658.45 CAR | B2417 | 06/07/2017 | 06/07/2017 | Books |