Business communication : developing for a networked World (Record no. 103228)

MARC details
000 -LEADER
fixed length control field 02212nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-9339221607
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.45 CAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cardon, Peter W.
245 ## - TITLE STATEMENT
Title Business communication : developing for a networked World
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Mc Graw Hill
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xxxv,556 p.
Other physical details Pbk.
500 ## - GENERAL NOTE
General note Gratis Rs.825/-
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part One: Introduction to Business Communication <br/>Chapter 1: Establishing Credibility <br/>Part Two: Principles of Interpersonal Communication <br/>Chapter 2: Introduction to Interpersonal Communication<br/> Chapter 3: Listening, Team Communication, and Difficult Conversations <br/>Chapter 4: Communicating Across Cultures Part Three: Principles for Business Messages <br/>Chapter 5: Creating Effective Business Messages<br/> Chapter 6: Improving Readability with Style and Design <br/>Chapter 7: E-mail and Social Media for Business Communication Part Four: Types of Business Messages<br/>Chapter 8: Routine Business Messages <br/>Chapter 9: Persuasive Messages <br/>Chapter 10: Bad-News Messages <br/>Chapter 11: Crisis Communications and Public Relations Messages Part Five: Reports and Presentations <br/>Chapter 12: Research and Planning for Business Reports <br/>Chapter 13: Completing Business Reports <br/>Chapter 14: Planning Presentations <br/>Chapter 15: Delivering Presentations <br/>Chapter 16: Employment Communication <br/>Appendixes:
520 ## - SUMMARY, ETC.
Summary, etc. The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communiction
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.mheducation.co.in/9789339221607-india-business-communication-developing-leaders-for-a-networked-world">http://www.mheducation.co.in/9789339221607-india-business-communication-developing-leaders-for-a-networked-world</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        GSB Collection     06/07/2017 Gratis   658.45 CAR B2416 06/07/2017 06/07/2017 Books
        GSB Collection     06/07/2017 Gratis   658.45 CAR B2417 06/07/2017 06/07/2017 Books

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