Design research : (Record no. 106540)

MARC details
000 -LEADER
fixed length control field 01645nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201001154639.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201001b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781350167520 (Pbk.)
040 ## - CATALOGING SOURCE
Transcribing agency .
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 741.6 LEO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Leonard, Neil (Graphic designer); Ambrose, Gavin.
245 ## - TITLE STATEMENT
Title Design research :
Remainder of title investigation for successful creative solutions /
Statement of responsibility, etc. Neil Leonard & Gavin Ambrose
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Bloomsbury,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 192 pages,
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note GBP. 22.99/-
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note ContentsIntroductionChapter 1: The basics of researchWhy research?Getting startedPrimary, secondary and tertiaryKey terminologyStudio interview - Emily HaleActivity - Approaching researchChapter 2: Understanding contextAudience and social contextsDesign contextsTheoretical underpinningStudio interview - Andrew HusseyActivity - ConventionChapter 3: Planning your workThe briefAudienceSources and credibilityRecording and documentingStudio interview - Brian ReaActivity - AudienceChapter 4: Conducting researchAudience researchMarket researchField-based researchProcess-based researchStudio interview - Jane TrustramActivity - Product and customerChapter 5: Using your findingsUnderstanding your findingsResponding to your findingsStudio interview - UnderwareActivity - ClassificationChapter 6: Presenting your findingsPresenting researchCompleting the jobStudio interview - Tanner ChristensenActivity - Presenting statisticsConclusionContactsBibliographyIndexAcknowledgementsWorking with ethics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Commercial art
Topical term or geographic name entry element Graphic arts
Form subdivision Graphic design (Typography)
General subdivision Design--Research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     SIAS Collection H.T. Parekh Library H.T. Parekh Library 01/10/2020 1 741.6 LEO K2667 04/09/2024 21/08/2024 01/10/2020 Books

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