Strategic management: concepts and cases (Record no. 96842)

MARC details
000 -LEADER
fixed length control field 03103nam a2200181Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332548930
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name David Fred R.;David Forest R
245 ## - TITLE STATEMENT
Title Strategic management: concepts and cases
250 ## - EDITION STATEMENT
Edition statement 15
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2016
Name of publisher, distributor, etc. Pearson
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xxxiv, 666 p.
Other physical details 28 cm ; Pbk
500 ## - GENERAL NOTE
General note Gratis received from our student
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note I. Overview of Strategic Management<br/><br/>1. The Nature of Strategic Management<br/>THE COHESION CASE: PEPSICO, INC. — 2013<br/><br/>II. Strategy Formulation<br/>2. The Business Vision and Mission<br/>3. The External Assessment<br/>4. The Internal Assessment<br/>5. Strategies in Action<br/>6. Strategy Analysis and Choice<br/><br/>III. Strategy Implementation<br/>7. Implementing Strategies: Management and Operations Issues<br/>8. Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues<br/><br/>IV. Strategy Evaluation<br/>9. Strategy Review, Evaluation, and Control<br/><br/>V. Key Strategic-Management Topics<br/>10. Business Ethics/Social Responsibility/Environmental Sustainability<br/>11. Global/International Issues<br/><br/>VI. Strategic-Management Case Analysis<br/>How to Prepare and Present a Case Analysis<br/>Name Index<br/>Subject Index
520 ## - SUMMARY, ETC.
Summary, etc. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivalled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises.<br/><br/>The Fifteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 29 new cases and end-of- chapter material, including added exercises and review questions.<br/><br/>New to the edition:<br/>• Chapter 10: Business Ethics, Social Responsibility, and Environmental Sustainability and Chapter 11: Global and International Issues expanded by 30 percent to include new coverage of cultural and conceptual strategic-management differences across countries, ethics, workplace romance and sustainability etc. <br/>• A brand new Cohesion Case on PepsiCo, Inc. (2013) provided. Students can apply strategy concepts to PepsiCo at the end of each chapter through brand new Assurance of Learning Exercises.<br/>• Fifty percent new or improved Assurance of Learning Exercises at the end of all chapters to apply chapter concepts<br/>• A boxed insert at the beginning of each chapter showcasing a company doing strategic management exceptionally well<br/>• New examples in all the chapters<br/>• New narrative on strategic management theory and concepts in every chapter<br/>• On an average, 15 new review questions provided at the end of each chapter<br/>• 22 brand new colour photographs to further illustrate “the practice of strategic management”<br/>• New research and theories of influential thinkers include at the end of each chapter<br/>• Every sentence and paragraph scrutinized, modified, clarified, deleted, streamlined, updated, and improved to enhance the content and presentation<br/>• New Indian case studies added to make it more useful for the Indian readers<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning
-- Strategic Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Forest R. David , Fred R. David
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        GSB Collection     25/03/2010 1 658.4012 DAV 38369 13/10/2017 12/10/2017 22/06/2019 Books

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