Strategic brand management : building, measuring and managing brand equity
Material type: TextPublication details: Noida Pearson Learning 2015Edition: 4 th EdDescription: xxix, 586p. 25 cm; PbkISBN:- 9789332542204
- 658.827 KEL
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | GSB Collection | 658.827 KEL (Browse shelf(Opens below)) | Available | 38911 | ||
Books | H.T. Parekh Library | 658.827 KEL (Browse shelf(Opens below)) | Weeded Out | 38910 |
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658.827 KEL Strategic brand management | 658.827 KEL Strategic brand management | 658.827 KEL Strategic brand management | 658.827 KEL Strategic brand management : building, measuring and managing brand equity | 658.827 KEL Strategic brand management : | 658.827 KEL Strategic brand management: building, measuring, and managing brand equity / | 658.827 KEL Strategic brand management: building, measuring, and managing brand equity / |
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