Analyzing media messages : using quantitative content analysis in research / Daniel Riffe, Stephen Lacy, Brendan R.Watson and Frederick Fico.
Material type: TextSeries: Routledge communication seriesPublisher: New York : Routledge/Taylor & Francis Group, 2019Edition: Fourth editionDescription: xiv, 224 pages : illustrations ; 23 cmContent type:- text
- unmediated
- volume
- 9781138613980 (pbk.)
- 302.23 RIFÂ 23
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | SIAS Collection | 302.23 RIF (Browse shelf(Opens below)) | Available | K2632 |
"First edition published by Routledge 1998."
GBP 32.99/-
Includes bibliographical references (pages 179-194) and indexes.
Contents: Preface. Introduction. Defining Content Analysis as a Social Science Tool. Designing a Content Analysis. Measurement. Sampling. Reliability. Validity. Data Analysis. Computers.
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