Selling the invisible: a field guide to modern marketing / Harry Beckwith

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Material type: Text

TextPublication details: New York Grand Central 2022Description: xxii, 247 p. 20 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.8 BEC (Browse shelf(Opens below))	Available		B4023

Previous			No cover image available					Next
Previous	658.8 BAL Case studies in marketing	658.8 BAL Case studies in marketing	658.8 BAN Techniques for marketing new products	658.8 BEC Selling the invisible: a field guide to modern marketing /	658.8 BEG Ubiquitous Computing for Business: Find New Markets, Create Better Businesses, and Reach Customers Around the World 24-7-365	658.8 BEN Marketing	658.8 BER Marketing research	Next

TB4578/01
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