Competitive identity: the new brand management for nations, cities and regions / Simon Anholt.

By:

Material type: Text

TextPublication details: New York : Palgrave Macmillan, 2007.Description: xiii, 134 p. : ill. ; 24 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	910.688 ANH (Browse shelf(Opens below))	Available		B4286

Previous								Next
Previous	910.68 OVE Overtourism debate: NIMBY, nuisance, commodification /	910.684 OVE Overtourism: issues, realities and solutions /	910.685 MAN Managing visitor experiences in nature-based tourism /	910.688 ANH Competitive identity: the new brand management for nations, cities and regions /	910.688 BRA Branding of tourist destinations: theoretical and empirical insights /	910.688 CAM Global perspectives on strategic storytelling in destination marketing /	910.688 HAS Positioning and branding tourism destinations for global competitiveness /	Next

£49.99/-
Atlantic
1177798/3

There are no comments on this title.

to post a comment.