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Redefining retail: 10 guiding principles for a post-digital world / Philip Kotler and Giuseppe Stigliano.
Material type:
TextPublication details: Hoboken, NJ : Wiley, 2024.Description: xxxvi, 358 p. : illustrations ; 24 cmISBN: - 9781394204700 (hbk.)
- 658.87 KOT
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H.T. Parekh Library | GSB Collection | 658.87 KOT (Browse shelf(Opens below)) | Available | B4386 |
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| 658.87 JAI Modern retail mangement. | 658.87 JHA Retail management | 658.87 KOT B2B brand management | 658.87 KOT Redefining retail: 10 guiding principles for a post-digital world / | 658.87 LEV Retailing management | 658.87 LEV Retailing management | 658.87 LEV Retailing management |
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