Urban legends: the word of mouth communication of morality through negative story content

By: Material type: TextTextPublication details: 1999Description: V. 10 Issue. 1 23-34Other title:
  • J6282 1999
Uniform titles:
  • MARKETING LETTERS:A JOURNAL OF RESEARCH IN MARKETING
Subject(s):
Tags from this library: No tags from this library for this title. Log in to add tags.
No physical items for this record

There are no comments on this title.

to post a comment.

Copyright @ 2024  |  All rights reserved, H.T. Parekh Library, Krea University, Sri City