Social media marketing

By:

Tuten, Tracy L., ; Solomon, Michael R

Material type: Text

TextPublication details: 1999 Pearson New DelhiDescription: 23 cm ; Pbk 248 pISBN:

978-93-325-3656-2

Subject(s):

Internet marketing Social Media Online social networks Internet Advertising Social media--Economic aspects

DDC classification:

658.872 TUT

Summary: Melding essential theory with practical application, this book covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand's marketing communications executions, and harnessing social media data to yield customer insights.

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.872 TUT (Browse shelf(Opens below))	Available		35093

Browsing H.T. Parekh Library shelves, Collection: GSB Collection Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.872 ROW Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising	658.872 SCO Success in MLM Network marketing and personal selling	658.872 SHI E mail revolution : unleashing the power to connect	658.872 TUT Social media marketing	658.872 TUT Social media marketing	658.872 TUT Social media marketing	658.872 ULT Ultimate guide to network marketing: 37 top network marketing income earners share their most preciously guarded secrets to building extreme wealth	Next

Melding essential theory with practical application, this book covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand's marketing communications executions, and harnessing social media data to yield customer insights.

There are no comments on this title.

to post a comment.