Internet marketing : strategy, implementation, and practice

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Material type: Text

TextPublication details: 2009 Pearson New DelhiEdition: 3rd EdDescription: xxviii, 544p. 26 cm ; PbkISBN:

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Contents:

Part I: Internet marketing fundamentals Part II: Internet strategy development Part III: Internet marketing: implementation and practice

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.84 CHA (Browse shelf(Opens below))	Available		B2005
Books	H.T. Parekh Library	GSB Collection	658.84 CHA (Browse shelf(Opens below))	Available		36813

Previous			No cover image available					Next
Previous	658.83954 SRI Indian Consumer: One Billion Myths, One Billion Realities /	658.84 AFU Internet business models and strategies : text and cases	658.84 BOW Strategic marketing channel management	658.84 CHA Internet marketing : strategy, implementation, and practice	658.84 CHA Internet marketing : strategy, implementation, and practice	658.84 DAY Call center operations: profiting from teleservices	658.84 DWY Business marketing : connecting strategy, relationships, and learning	Next

Gratis Received from the Publisher Rs.859/-

Part I: Internet marketing fundamentals
Part II: Internet strategy development
Part III: Internet marketing: implementation and practice

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