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Brand failures :the truth about the 100 biggest branding mistakes of all time

By:

Haig, Matt

Material type: Text

Text

TextPublication details: Kogan PageISBN:

9 780 749 462 994

DDC classification:

658.827 HAI

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.827 HAI (Browse shelf(Opens below))	Available		40805

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Previous	658.827 HAC Darwin's brands : adapting for success	658.827 HAI Brand royalty: how the worlds top 100 brands thrive and survive	658.827 HAI Brand failures: the truth about the 100 biggest branding mistakes of all time	658.827 HAI Brand failures :the truth about the 100 biggest branding mistakes of all time	658.827 HAM Branding your business: promoting your business, attracting customers and standing out in the market place	658.827 HAR Harvard Business Review on brand management	658.827 HAR Harvard Business Review on brand management	Next

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